Optimism
Optimism
Optimism
Optimism
Load image into Gallery viewer, Optimism
Load image into Gallery viewer, Optimism
Load image into Gallery viewer, Optimism
Load image into Gallery viewer, Optimism
Optimism
Optimism
Optimism
Optimism
Load image into Gallery viewer, Optimism
Load image into Gallery viewer, Optimism
Load image into Gallery viewer, Optimism
Load image into Gallery viewer, Optimism

Size

Frame

Regular price $1,300.00 with selected options

Signature

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Black

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In our daily lives, we would never drive our extremely expensive vehicle through a raging near-frozen river. So what compels us to take risks on vacation, or away from our day-to-day grind, that we would normally never take?

Cognitive neuroscientist TaliSharot researched the phenomenon called "optimism bias"—the tendency to underestimate the likelihood of a negative event. She cites this as the main reason people take risks on vacation that they normally would not take. She writes that "optimism bias causes us to believe that we are luckier and less likely to experience negative events than the average person." Further, her research shows that warnings do little to deter people from taking unnecessary risks. Using an MRI, she showed that brains responded better to desirable information and failed at "integrating bad news about the future."

Our brains are literally hardwired to optimism.

Alex vividly recalls the day he shot this photograph:"We were in the Iceland highlands on the way to Landmannalaugar. A couple of creators from Los Angeles were visiting. My friend Viking (yes, that’s his real name) was showing them around and this was near the end of the trip. We’d seen some crazy things, done some crazy stuff, and had a great time overall. Crossing this last river, we were feeling pretty confident in ourselves and the car."

"We wanted to get a photo of the car and the mountain and the river. The riverside had a gentle slope, but suddenly the side dropped 90 degrees right under us. The water was up to the passenger side window. The driver panicked and gunned it, which you’re never supposed to do, but the car got out safely. We were optimistic, and it all worked out."

Meet the Artist

Alex Green

@ alexfromiceland

Explore Artist Profile

Print & Framing

Printing

Each Driftward piece is made to order and printed on 10 Mil, 260gsm vibrance luster photo paper using archival inks. Our premium frames are made and assembled in the US and available in black, white and natural wood finish. Each frame is handcrafted with a sheet of UV-blocking acrylic glass and comes fully assembled and ready to display on your wall.

Sizing

Small — Print size: 17” x 13”; Framed size: 18.25” x 14.25”
Medium — Print size: 23” x 17”; Framed size: 24.25” x 18.25”
Large — Print size: 29” x 21”; Framed size: 31.75” x 23.75”
XL — Print size: 41” x 29”; Framed size: 43.75”” x 31.75”
Signature — Print size: 50” x 30”; Framed size: 52.75” x 37.75”

Small and Medium prints feature a .75” border, while Large, XL and Signature sizes feature a 1.5” border. Unframed prints have a 2.5” border.

Every Driftward piece you purchase directly supports our community of artists, and each print comes with its own certificate of authenticity.

Shipping & Returns

Shipping

Please allow between 2 to 4 weeks to prepare and ship your artwork. Once it’s in the mail, you’ll receive a FedEx tracking number so you can monitor its journey.

Returns

Each Driftward piece is custom printed and framed to order. We do not accept returns. However, if your piece is damaged during the shipping process or arrives with any imperfections, please contact us at info@driftward.com.

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